Student Paper Presentation
- Jahfiyathul Firthous (25MBA052) and Kirthiga Devi (25MBA067) presented a paper on Impact of Social Media Influencers on Purchase Decisions among College Students at the 3rd National Conference on Analytics & Artificial Intelligence for Sustainable Business Growth organized by Rajalakshmi Engineering College, Chennai on April 1, 2026, under the guidance of Mr. Venkatesh Prasanna BR, Assistant Professor.
- Febish Sharon (25MBA043), Kalyani Varshini (25MBA058), Kayathiri (25MBA065) and Hemalatha (25MBA049) Consumer Migration from Ecommerce to Quick Commerce “. The paper won Best Paper Award at International Conference on Innovating the Future through Global Entrepreneurship in Business, Engineering & Health Sciences (INNO-GE-BEHS-2K26)” organized by PPG Business School on April 9, 2026 under the guidance of Mr. Venkatesh Prasanna BR, Assistant Professor.
- E (25MBA054), Bhavana.S (25MBA032), Lakshana.T (25MBA072), Kripa Varshini.R (25MBA070) presented a paper on Omni channel analysis: measuring online-offline customer journey at the International Symposium And Poster Presentation- Research Connect 2026: Future Trends, Global Challenges & research Opportunities in Commerce & Management organized by Presidency College, Bengaluru April 17, 2026 under the guidance of Mr. Venkatesh Prasanna BR, Assistant Professor.
- Gowsika R (25MBA045), Benisha Rose JA (25MBA031) presented a paper on Sectoral Stock Price Prediction Using Macro Economics and Financial Variables for Swing Trading: An Algorithmic Approach in the National Conference on Economic, Financial, Business reforms in India: Policy Digitalization on Socio-Economic Perspectives organized by CRIT-IIS, Jaipur, India on March 27 & 28, 2026 2026 under the guidance of and Dr. ES Suraj Associate Professor
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