
Guest Lecture
Guest lecturers offer students the opportunity to meet passionate, committed and critical people and to learn from them in various ways. Guest lecturers can act as role models and bring an authentic, vivid picture of the real world to students, thereby enabling transdisciplinary learning. Experiences and perspectives from local actors and entrepreneurs inspire students in their own (entrepreneurial) projects, creating motivation and an action-orientation.
Legal Framework of Digital Transactions Navigating the Negotiable Instruments Act & Payment and Settlement Systems Act by Mr. Ramanathan RP on March 25, 2025.
Guest Lecture on “Legal Framework of Digital Transactions Navigating the Negotiable Instruments Act & Payment and Settlement Systems Act” was organized on March 25, 2025. The session aimed to offer valuable perspectives on the legal safeguards, obligations, and recent developments in digital payment systems. In this session, Mr. Ramanathan RP delved into the crucial legal aspects governing digital transactions, with a focus on the Negotiable Instruments Act and the Payment and Settlement Systems Act. He took us through the regulatory landscape, highlighting how businesses and individuals can navigate the legal intricacies of electronic payments, digital banking, and online financial services. Key Highlights of the Lecture was on understanding the legal framework behind digital transactions. The insights into the Negotiable Instruments Act and its relevance in the digital age. The key provisions of the Payment and Settlement Systems Act and its role in regulating online financial systems. He offered practical legal advice for businesses and entrepreneurs dealing with digital payments and online transactions. The guest lecture was coordinated by Dr. Hema Priya M, Assistant Professor, Entrepreneurship
Key Account Management by Mr. Santhosh Kumar Rajeevan, Accounts Manager, Quadrasystems.net, Cochin on February 26, 2025.

A guest lecture on Key Account Management was organized on February 26, 2025, for 45 I MBA marketing students (Batch 2024-26) as part of Consumer Insights Course. The session was facilitated by Mr. Santhosh Kumar Rajeevan, Accounts Manager, Quadrasystems.net, Cochin. The session threw light on sourcing data from various sources to get customer insights, students were exposed to tools like google analytics, survey monkey, google trends and Nielson Insights. Mr. Abhinandhan Palanisamy and Aravind P from I MBA organized the guest session under the guidance of Dr. B . Poongodi, Professor – Marketing, KCTBS.