on April 17, 2025 KCT Business School, KCT was featured in the daily news for its new Dairy research. KCTBS along with KCLAS has taken up a study of the Milk Procurement Cooperative Societies in Coimbatore District under the mentorship …
Students working on the Approaching Fellowship, through the collaboration with Bhumi and the CSR support of CAI Mahindra successfully completed fencing, gate installation, and wall painting at the Tribal Primary School, Kallarpudur
Alumni Talk on April 28, 2025 KCT Business School had the privilege of hosting Mr. Ashok Bhojan, alumnus of the 2013 batch, for a guest lecture on banking and financial systems. Mr. Bhojan, currently serving as Credit Officer – MSME …
Marketry – Marketing Conclave on April 9, 2025. Seven students from I MBA (Batch 2024-26) attended “Marketry” a symposia organised by PSG Institute of Management on 9 April 2025. The sessions were facilitated by eminent speakers and marketing experts from …
Dr. Raman K completed a certification course in Digital Marketing, organized by Indian Council for Technology, Research & Development on May 2, 2025. Dr. B. Poongodi and Dr. A. Latha, KCT Business School attended “Marketry” a Marketing Conclave organized by …
Dr. Sarath S shared valuable insights on the fundamentals of agrotourism, policy frameworks, cost structures, and real-world case studies at the EDII-TABIF webinar on May 3, 2025 Dr. Sarath Sennimalai was invited as the resource person for the 562nd episode …
Dr. Poongodi B, Fahamidha Begum A, Gokul Kumar S, Dhanaprriya BM and Gayatiri C K. (2025). Unveiling the Influence of Manipulative Marketing Tactics on Young Buyers. International Journal of Science and Research (IJSR) Volume 14, Issue 5, May 2025, ISSN 2319-7064. …
Dr. Sarath Sennimalai recently contributed an invited article to the monthly magazine Kaalnadai Velanmai, offering an in-depth analysis of the impact of America’s reciprocal tariffs on Indian agriculture. The article examines shifts in comparative advantages and highlights strategic opportunities for …
Ramesh, R., Thamaraiselvi, P., Nalla, Balla ,Kalyan., Dr. Toopali, Sirisha., Dr. Kawerinder, Singh, Sidhu and Dr. Jabeen, Begum.(2025).Data Protection & Privacy in HRM: Challenges and Solutions with Blockchain. Proceedings of International Conference on Pervasive Computational Technology. ISSN:979-8-3315-0968; DOI:10.1109/ICPCT64145.2025.10941061; pp:867-870 Dr. …
Dr. Sarath Sennimalai’s Tamil book titled ‘VANEEGAVAZHI VELAAN SUTRULA’ (Agritourism as Agribusiness) was officially unveiled at the International Conference on Agritourism Forum by Shri Pandurang Taware, Convener of the conference.Published by Notion Press.